Sentiment-based alerts are proactive, automated notifications triggered by a sudden shift in a merchant's public reputation. Instead of waiting for internal financial data (like a spike in chargebacks) to indicate a problem, these alerts analyze external consumer feedback—such as a flood of 1-star reviews—to detect emerging risks in real time.
Predicting Risk Before It Happens
When a merchant begins engaging in deceptive practices (like failing to ship products or ignoring refund requests), furious customers take to the internet long before they officially file a chargeback with their bank. Monitoring platforms like Trustpilot, Yelp, and the App Stores provides a crucial early warning system for risk teams.
Proactive Tracking with Onlayer
Onlayer transforms public opinion into actionable compliance data. The platform analyzes public reviews across 50+ external platforms to gauge real-time public sentiment. When negative trends are detected, Onlayer delivers sentiment-based alerts and summary reports directly to your risk and sales teams, enabling risk-adjusted portfolio scoring and rapid remediation.
